Brand Development and Event Management

The opportunity

Launch a reoccurring event to showcases Alberta Innovates – Energy and Environment Solutions brand

Technology Talks was an annual innovation event envisioned by Shift Consulting and hosted by Alberta Innovates (AI). Up to 225 selected participants attended this one-day event each year. They came to hear the stories of how AI’s Clean Energy team was helping to solve the biggest technology challenges facing the energy and environment sectors of the province and to share their own vision and ideas for game-changing technology innovation.

The event had a formal yet friendly vibe and was intentionally motivational. In addition to formal presentations by industry and AI topic experts, we used creative facilitation techniques to encourage “connection” and collaboration and ensure there was appropriate time for networking. We found this approach raised satisfaction and engagement levels to an impressive 100 per cent over a 5-year period but more importantly, led to greater audience understanding of the role of AI and how to work with the organization to accelerate transformational technologies that would help Alberta meet its climate leadership goals. Shift Consulting handled all aspects of this event, from branding to invitations, event logistics, speaker coaching, development of presentation materials, facilitation and measurement.

Contact Us

Shift Consulting Inc.
PO Box 16, Banff AB T1L 1A2